EXAMINING THE DETERMINANTS OF MOBILE MONEY CONTINUANCE USAGE AMONG BANK CUSTOMERS IN GHANA.

Abstract

This study sought to find the influence of mobile money continuance usage among bank customers in Ghana. This study is underpinned by the information system success theory. The study is a descriptive survey design and a quantitative approach that presents results in mean and standard deviation scores, frequency distribution tables. The study found that system quality is a determinant of mobile money continuance usage among bank customers in Ghana. The study used a sample size of 100 respondents, a structured questionnaire is used to collect primary data. The data is coded and analyzed using Microsoft excel and SPSS version 21. The findings of this study contribute to existing literature on the sector and provides more insight into the operations of the sector and direct policy decisions of policy- makers and telecom operators.