Television provides variety of cherished programmes and valuable content which serve the purpose of education, information, relaxation and entertainment; and has become an integral and vital medium today. Television stations ...

The purpose of this study was to provide evidence-based information on community relations activities and their contributions to corporate image of South Suntreso, Maternal and Child Health and Asafo-Agyei Hospitals. The ...

The main objective of the study was to assess the involvement of public relations practitioners in corporate social responsibility. The purpose of the study was to assess the involvement of Ghanaian Public Relations ...

Although some works have been done about the practice of public relations in organisations in Ghana, not much has been written about the nature of public relations practice in tertiary institutions in Ghana. This research ...

This study sought to assess the effects of internal communication practices on employee productivity at Akuafo Adamfo Marketing Company Ltd (AAMC). The objectives of the study were to assess the nature of internal communication ...

Nowadays, celebrity endorsement is used more than ever before in companies’ sales strategies and marketing campaigns. Generally the types of celebrities who are used to endorse products are music artists, movie stars, and ...

This research was conducted to provide evidence based data on Communication Crisis in Financial Sectors in Ghana and their relations in respect to the media (A case study of MenzGold Ghana and other financial institutions ...

Corporate social responsibility is a concept that emerged in the United States of America in the early 1960s; the concept is now widely known and accepted worldwide due to globalization of businesses. In Ghana, the concept ...

The purpose of the study was to assess how employees could be effectively integrated in publicity activities of Private University Colleges (PUCs) in the Ashanti Region. The following objectives were set: to establish the ...

Media hostilities is any unpleasant situation where media personalities are intimidated, assaulted, abused, manhandled whiles conducting their journalistic activities to serve the general public. The purpose of the study ...