Abstract:
This research explored the application of the functionalist approach to
translation management. The functionalist approach, which emphasizes the
purpose and function of a translation within its target context, provided
valuable insights for managing translation processes effectively. The research
employed a literature-based approach to examine existing literature on the
functionalist approach and to examine how its principles can be integrated
into translation management practices. The findings highlight how focusing
on the functional needs of the target audience and context enhances the
efficiency and quality of translation projects. This research contributes to a
deeper understanding of how functionalist theories can inform and improve
translation management strategies.