This paper assessed the capacity of microfinance to enhance cocoa production in Ghana. Lack of adequate access to credit has been seen as an important factor that prevents smallholder cocoa farmers from expanding their ...

The  study  seeks  to  examine  the  influence  of  demographic  factors  on  conflict  in  Ghana government hospitals.  It adopted the quantitative approach which involves  the  use  of questionnaires  and  interviews  ...

Universities are adopting different strategies to attract students, enhance satisfaction level and loyalty as well as branding in a competitive market. Although university corporate identity and image is becoming an ...

Abstract This paper examines the nexus between behavioural bias and investment decisions in a developing country context. Specifically, this study tests the effect of four behavioural biases (overconfidence, regret, ...

ABSTRACT This article investigates the effect of digitalization on bilateral trade in the Economic Community of West African States (ECOWAS). We estimate the augmented gravity model to capture the effect of digitalization ...

The purpose of this study examines the critical changes of strategic philanthropy prevailing in the US industry in the post recession period between 2008-2011 specific to the selected information technology firms with ...

The evidence for both the local and international investors actions are believed to be linked to their preference for matters of international concern and the particular focus group of investors in question. These potential ...

Rural banks play enormous role in ensuring socio economic development in Ghana. However, it has been observed that these rural banks face a number of challenges that affect their sustainability. This study examined the ...

ABSTRACT This chapter explores the intricate connection between celebrity endorsement, political engagement and voter behaviour in the political marketing landscape of Ghana. This study examines the challenges ...

Celebrity endorsement is a wide spread phenomenon which is used by all business sectors in today’s world. The study focuses on the effect of celebrity endorsement on consumer buying behavior. The population of the study ...