Atsu, Nkukpornu; Etse, Nkukpornu; Adom, Kwame(CHRISTIAN SERVICE UNIVERSITY, 2024)
Abstract
This chapter aims to highlight some social entrepreneurial initiatives in health, education, and technology. Through the use of policy documents and literature review, the authors found that most of the social ...
Atsu, ,Nkukpornu; Adom, Kwame; Etse, Nkukpornu(CHRISTIAN SERVICE UNIVERSITY, 2024)
ABSTRACT
This chapter provides an overview of a case study on the entrepreneurial marketing (EM) strategies employed by artisans in Suame Magazine, an artisanal hub in Kumasi, Ashanti Region, Ghana. The study explores the ...
Atsu, Nkukpornu; Etse, Nkukpornu; Adom, Kwame(CHRISTIAN SERVICE UNIVERSITY, 2024)
ABSTRACT
This chapter explores the intricate connection between celebrity endorsement, political engagement and
voter behaviour in the political marketing landscape of Ghana. This study examines the challenges ...
Abendin, Simon; Naatu, Felicia; Khan, Salim; Etse, Nkukpornu; Yuan, Hongping(CHRISTIAN SERVICE UNIVERSITY, 2024-03-11)
Abstract
The literature has overlooked the significance of business cycle synchronization in sustainable trade
development, particularly with regard to trade-adjusted carbon emissions. Further, how capital mobility ...
Abendin, Simon; Pingfang, Duan; Etse, Nkukpornu(CHRISTIAN SERVICE UNIVERSITY, 2022-01-24)
ABSTRACT
This article investigates the effect of digitalization on bilateral trade in the Economic
Community of West African States (ECOWAS). We estimate the augmented gravity
model to capture the effect of digitalization ...
Etse, Nkukpornu; Gyimah, Prince; Sakyiwaa, Linda(CHRISTIAN SERVICE UNIVERSITY, 2020-10-21)
Abstract
This paper examines the nexus between behavioural bias and investment decisions in a developing country context.
Specifically, this study tests the effect of four behavioural biases (overconfidence, regret, ...
Ohihon Igboin, Benson; Ayankeye, S. Ola; Ayo Oladapo, John; Ogundipe, S. O(CHRISTIAN SERVICE UNIVERSITY, 2023-06-01)
Abstract:
Sexual behaviour is a creation of God. It is, therefore reasonable to be
sexually active and engage in sexual activity. However,
contemporary society has deviated from God's intention for human
sexual activity. ...
Ewool, Mary; Osei-Anim, Reindolph,; Quartey, Joyce Ama(CHRISTIAN SERVICE UNIVERSITY, 2023-05-17)
Abstract
The study sought to investigate customers’ satisfaction about the quality, accessibility and
challenges associated with electronic banking in Ghana with the Kumasi Metropolis as Focus.
Quantitative research ...
Etse, Nkukpornu; Gyimah, Prince; Sakyiwaa, Linda(CHRISTIAN SERVICE UNIVERSITY, 202-10-13)
Abstract
This paper examines the nexus between behavioural bias and investment decisions in a developing country context.
Specifically, this study tests the effect of four behavioural biases (overconfidence, regret, ...
Anim, Reindolph Ose(International Business Research, 2021-01-08)
The interest of Rural and Community Banks (RCBs) in CSR activities which include education and leadership
development, Health, Community development are geared towards ensuring the wellbeing of community
members. This means ...
Santuoh, Frederick Joe(International Journal of Research Publications, 2018)
This study focuses on public awareness sensitization on HIV/AIDS via bilingual translation.
Two major languages, notably, English and French have been used. The study seeks to bring
to the fore the importance of translation ...
Edem Aflabo, Jerry; Kraa, Jerry Jay; Agbenyo, Leonard(Researchjournali’s Journal of Marketing, 2018)
The study investigates the effect of outsourcing on competitive advantage: the mediating role of innovation. 300 businesses that engage in outsourcing in Ghana were selected out of which 231 representing 77% response rate ...
Santuoh, Federick; Arhin, Solomon(International Journal of Research Publications, 2018)
Pragmatically, there has been hot debate on the way Cocoa industry is managed in Ghana. These problems, mostly ethical
in nature relate to Cocoa Purchasing and Transportation. Social Consumers have argued these out from ...
Boafo, Nana Danso(Science Journal of Business and Management, 2018)
In an ever changing marketing environment where businesses have to continuously develop and maintain
existing brands, product management is of critical importance to organization’s sustainability. Through the
tool of ...
Ampong, Isaac; Nkuah, Joseph Kofi; Okyere, Edward(Journal of Economics & Management Policy, 2020-05-01)
The struggle in which most institutions in Ghana go through in operating, managing and improving their
organizations’ efficiency is due to lack of proper planning, organization, implementation and evaluation of
training ...
The Public Procurement Act of 2003 was initiated to address the weaknesses which were impregnated in the Public Financial Management Reform Programme (PUFMARP). The goals of the Acts among others were to harmonise public ...
Banahene, Stephen; Kraa, Jerry Jay; Agbenyo, Leonard(Researchjournali’s Journal of Marketing, 2018-01)
The study assessed the impact of brand personality on student enrolment intentions; the mediating role of brand engagement. The population of the study comprised of students from Christian Service University College in ...
Arhin, Solomon(International Journal for Social Studies, 2017-12)
Cooperative learning is an instructional method by which small groups of individuals learn material and
then make presentations to other groups. Cooperative learning from the biblical perspective, “in Matthew
18:19, Jesus ...