EXAMINING THE QUALITY OF BANKING SERVICES IN COMMERCIAL BANKS

ABDUL AZIZ, AKWASI SENYAH; ANOKYE, EMMANUEL; SWIENER, MARTINA; OSEI, MICHAEL; DEI POMAA, EUNICE; MENSAH SMITH, WILLIAM

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dc.contributor.author	ABDUL AZIZ, AKWASI SENYAH
dc.contributor.author	ANOKYE, EMMANUEL
dc.contributor.author	SWIENER, MARTINA
dc.contributor.author	OSEI, MICHAEL
dc.contributor.author	DEI POMAA, EUNICE
dc.contributor.author	MENSAH SMITH, WILLIAM
dc.date.accessioned	2013-07-29T11:46:37Z
dc.date.accessioned	2022-01-18T17:43:25Z
dc.date.available	2013-07-29T11:46:37Z
dc.date.available	2022-01-18T17:43:25Z
dc.date.issued	2013-06
dc.identifier.uri	http://localhost:8080/xmlui/handle/123456789/190
dc.description	The subject of customer experience in commercial banking has never been more im¬portant, never been timelier, and never been more essential to achieving and maintaining business success. Banks win by getting, keeping, and growing customers. How to get more customers, how to keep them longer, and how to increase the value of each individual customer has remained the critical challenge that must be met in order to grow as a bank in a highly competitive banking industry, (D. Peppers et. al 2010).	en_US
dc.description.abstract	Commercial banks in Ghana have been challenged to meet various regulatory and strict market requirements such as from the central bank, pace up with the vigorous competition from foreign banks and micro-finance companies as well as quench the insatiable demand for high quality services from customers. In spite of all these positive strides made by banks in responses to these challenges, dissatisfaction, depression and despair are inscription commonly found on the faces of desperate customers on long queues waiting to be served at commercial banks.	en_US
dc.subject	EXAMINING	en_US
dc.subject	QUALITY	en_US
dc.subject	BANKING SERVICES	en_US
dc.title	EXAMINING THE QUALITY OF BANKING SERVICES IN COMMERCIAL BANKS	en_US
dc.title.alternative	A CASE STUDY AT GHANA COMMERCIAL BANK, BARCLAYS BANK AND STANDARD CHARTERED BANK	en_US
dc.type	Book	en_US